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Primetravels.com
– Powerful E-Commerce
Services to Manage Worldwide Travel Operations Online
After six years of successful operations, Prime
Travels wanted to go online. In the process, they
teamed with DevelopmentIndia, to develop Primetravels.com
as an online service to provide 24/7 services to
customers. Providing online bookings for hotels,
flights, cars, cruises, and a whole range of tour
packages, this powerful online service provides
real-time airline reservations bookings through
the Abacus CRS, chat facility to get instant help
from Prime Travel’s site operators, book online
tours and make online payment over a secure setup.
Customer
Profile
Prime Travels
is India’s leading travel company that offers
a complete range of international travel services.
With a flourishing business and vast industry experience,
the company promises some of the best travel services
to customers, within and outside India.
Business Requirement
The explosive
growth of Internet as a medium of providing worldwide
services, instigated Prime Travels, to use this
technology as an extension of its expansion strategy
– hence the emergence of PrimeTravels.com.
Solution
Benefits
E-commerce integration
for secure online transactions
Optimized business processes for higher productivity
Dynamic & Administrator-driven management
Customized interface & faster download
Technologies
Used
ASP 3.0
IIS 5.0
SQL Server 2000
Requirement
As a leading
provider of travel services, Prime Travels was looking
to extend its operations online. The idea was to
be continuously available and allow customers a
value-added experience in terms of online access,
information, and transactions. In other words, Prime
Travels wanted a vertical portal, with the functionality
to book airline and railway reservations along with
advanced search capabilities to look for feasible
travel alternates such as hotels, airlines &
railway reservations, cruises, and car rental services.
The vortal
would serve as an integrated e-commerce solution
providing information about various travel packages,
tariff rates, and new deals along with online transaction
processing capabilities.
Powerful Technology Implementation for Optimized
E-commerce Operations
Prime Travels planned their online presence in a
phased manner. We realized that primetravels.com
was an implementation of the company’s strategy
to provide value-added services to customers. The
unique selling factor in this case was a highly
comprehensive vortal, with a feature-rich and easy
to use interface, in addition to high-end security
for online payments.
Initially, the vortal was developed using Java technology
with a basic version of CRS powered by Amadeus.
This CRS did not allow customers to make online
reservations, instead only allowing searching seat
availability with airline published fares. There
were tools such as the currency converter, passport
guidelines, weather information, and visa guidelines.
For customers, the member registration functionality
was developed along with an advanced search facility
to look for travel destinations and tour packages.
However, this was just the first phase.
Phase II involved the implementation of a fully
functional CRS (powered by Abacus) with live seat
availability and reservations search features. This
version also allowed Prime Travels to enter their
negotiated fare prices to the system. However, Prime
Travels required further enhancements to the features
and functionality of the vortal and therefore required
another overhaul of the vortal. Since then, there
have been major revamps to keep the vortal upbeat
in terms of performance and technology. As part
of the Phase III implementation, the CRS was upgraded
to the XML version of Abacus. The vortal provides
the facility to book airline reservations through
Abacus and make online payments through the ICICI
payment gateway. In all, primetravels.com has always
been a scalable setup with automated and process-driven
functionality.
The latest architecture is a complex multi-tier
setup developed using ASP 3.0 on the front-end and
SQL Server 2000 on the backend. Abacus is the middle
layer responsible for managing real-time online
reservation of airline tickets. |
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The
system automatically generates the PNR number, which
the customer can view through primetravels.com.
Ensuring secure online transactions has always been
the top priority, and thereby the vortal authenticates
protection through VeriSign. The ICICI online payment
gateway has been integrated with primetravels.com
for secure and faster online payment processing.
The vortal also provides a Java-based chat facility,
using which customers can get in touch with the
PrimeTravels.com helpdesk and receive instant responses
to their queries.
Apart
from this, travelers can search for various destinations,
tour packages, hotels, and economical deals offered
by prime travels. If a customer needs to book a
tour, hotel, car rental, or cruise online, they
can simply select the tour package or destination
of choice, book the deal and make payments online.
Summary
Primetravels.com
has been a crucial factor in improving operational
efficiency, increasing asset utilization, reducing
distribution costs, and building long-lasting relationships
with customers and employees. The DevelopmentIndia
team was involved in Website promotion, and implementing
a phased development strategy for the vortal. Providing
a self-managed and completely automated setup, Primetravels.com
is a highly reliable solution for travelers within
and outside India.
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| Technology
@ DevelopmentIndia |
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| Windows
NT/2000 server, Sun Solaris, LINUX Apache, Lotus Domino |
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view some of our work - Click
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